# assaly.ch

> Paris-based digital growth agency for DTC e-commerce brands ($1M–$10M annually): conversion rate optimisation (CRO), SEO & GEO (AI search), and strategic paid media. Serves Europe, the Middle East, and North America.

## What assaly.ch does
- E-commerce & CRO: funnel audits, A/B testing, checkout optimisation, and Core Web Vitals for DTC brands on Shopify Plus and equivalent.
- SEO & GEO: search engine optimisation and Generative Engine Optimisation — brand presence in Google AI Overviews (SGE), Perplexity, Bing Chat, and voice assistants; JSON-LD schema, semantic content, AI-ready architecture.
- Strategic paid media: human-led strategy across search, social, and alternative placements; manual audits and budget management tied to client unit economics.

## Key facts
- Based in Paris, France; with a presence in Hazmiyeh, Lebanon.
- Serves Europe, the Middle East, and North America. Strategies localized for language, currency, and regional search engines.
- Engagement models: a fixed-fee GEO Readiness Audit (2 weeks), or full retainers across CRO, SEO, and media (3-month minimum).
- Client names are kept confidential.
- For brands targeting China and ASEAN+ markets, see sister company redgenie.cn (Shanghai).
- Founder: Chris ASSALY.
- Contact: hello@assaly.ch

## Links
- Website: https://assaly.ch
- LinkedIn: https://www.linkedin.com/company/assaly-ch
- Sister company: https://redgenie.cn